Starbucks Korea will close stores for staff to attend a history lesson following a promotional campaign that drew backlash.
Starbucks Korea closed stores early on June 22 for mandatory training. The company will close stores again for staff to attend a history lesson following a promotional campaign that drew backlash. The 'Tank Day' promotion was perceived by many Koreans as referencing the 1980 military crackdown in Gwangju. Payments at Starbucks Korea dropped more than 26 percent after the promotion. Shinsegae Group
Starbucks Korea will close stores for staff to attend a history lesson following a promotional campaign that drew backlash. Starbucks Korea closed stores early on June 22 for mandatory training. The 'Tank Day' promotion was perceived by many Koreans as referencing the 1980 military crackdown in Gwangju, according to France24. Payments at Starbucks Korea dropped more than 26 percent after the promotion, according to YNA. Shinsegae Group, which owns 67.5% of Starbucks Korea, organized the training session, according to ABC News.
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