Aravind Srinivas, CEO of Perplexity, said he learned from Jensen Huang that entrepreneurs must always maintain a high level of crisis awareness. Huang operates Nvidia with the mentality that he could be 30 days away from going out of business, despite Nvidia's $5 trillion market value and projected $500 billion in revenue over the next two years. Srinivas also said he learned from Elon Musk that prioritizing grand missions over personal wealth is essential. Perplexity's investors include SoftBank, Nvidia, and Jeff Bezos. According to Times of India, Srinivas advocates for continuous contribution, believing work should transcend financial gain and that one should 'work forever'. B17news.com reported that Srinivas cofounded Perplexity in 2022 after working as a researcher at Google's DeepMind and OpenAI, and that in August, Perplexity was seeking fresh funding at a $20 billion post-money valuation.